Vetequip News: Buying Decisions

😕Which would you choose if you were buying the equipment is a question I am often asked.Well ,what is it you are looking for is my standard reply.
1.Are you looking for something cheap?
2.How often will you use the equipment?
3.Will you share the item with others in the practise?
4 Are you interested in this particular technology?
5.Were you happy with the equipment used in another practise.

1. The client is just looking for something cheap.
Normally this means the customer is entirely focussed on the initial purchase price whereas real value can be determined when the lifetime of the equipment is also taken into account.Buying consumer products for professional use is not generally a good option.The initial cost is low but so is the quality and reliability.It is true that quality is appreciated long after the price is forgotten.
2.Seldom used equipment will hardly justify the expenditure but it is true that favoured pieces of equipment will be used because there is satisfaction to be gained by the user and consequently used more regular.Have you ever driven a car that you really didn't like.
3. Sharing with others in a practise can be a hassle particularly if there is one who borrows, loses or abuses . Flimsy or poor quality equipment is more likely to be abused through frustration and good equipment treated better because it is favoured.
4.If you are interested in a particular aspect of veterinary such as diagnostic ultrasound or ophthalmology it is likely that better quality professional tools will be used simply because the user demands more .
5.Operating within a comfort zone and knowing the piece of equipment was adequate for the previous practise or being aware that others have also chosen a particular tool can be of help.
Herd instinct may not always be right.Just think of the Lemmings.!

One thing you can be sure about is Heine Diagnostic equipment.Manufactured in Germany, precision engineered, robust and durable whilst retaining that ergonomic design that just feels so positive and good.
Vetequip are now the agent for Heine Veterinary products in Ireland and our prices will appeal to all vets who appreciate excellent value and our confidence in offering a 5 year product warranty across the entire range.